Designed a custom app for a winery to help users navigate Australia’s largest sculpture park.
Client:
MY ROLE:
Lead Designer
WORKING WITH:
Venue Manager, Developers, Account Managers and Stakeholders.
SECTOR:
Hospitality, Tourism.
date:
Dec ‘18
overview
We crafted a custom app for Australia's largest sculpture park, guiding you through 120 sculptures dotted across the 134 hectare property. I hand illustrated each sculpture nestled in its natural environment to create an interactive world.
framing the challenge
How do we guide users around a park and inform them about the sculptures and the surroundings in a fun way?
The ‘Hidden sculpture’ that users would discover once close by.
The full map I illustrated of the sculpture park and the surrounding area. ^ Click to zoom.
You can book a table, browse by list or map and pick pre-planned walks.
“We placed a GPS tracker at each sculpture, and mapped the shape of the path by driving a golf buggy and using a running track app to get a digital reading.”
The sculpture park, next to the restaurant.
Close up of a few sculptures.
A Rosella I illustrated to fly in the trees in the surrounds of the park.
“We added ‘easter eggs’ for the users who scrolled around on the map and explored the surrounding grounds.”
A whale swimming in the ocean.
Cows in the field, with the ‘No entry’ indicator.
A Penguin on the near by island.
Koalas and Kangaroos, and Echidnas.
The Vineyard and lakes.
The yellow base circles represent a sculpture, and interactive content.